Who doesn’t love the idea of earning a six or seven figure income on an annual basis? How much more appealing is the idea if it is a passive income? Some believe passive implies not working for an income; this isn't quite true. The general idea of passive income is to work once and from this to receive an income continually.
Adler discusses in his book how the majority go through life working for a linear income. That is, the work is carried out and the person who did the work gets paid for it. The setback here is that if the work isn’t achieved, the income isn’t received.
Advocating network marketing as a viable income generator, Adler encourages the read to dream big while daring them to write down their goals. It has been said that those who dream big but never acknowledge these desires by telling others and writing them down often fail to follow through on achieving these goals. Perhaps this is because they have no one to hold them accountable. Jordan Adler is adamant that this is the first step for anyone that dreams big and wants to see their goals come to fruition.
Adler succinctly breaks down the idea of network marketing and its chance for success into three steps:
- Get a few distributors
- Get a few customers
- Help your distributors get started doing the same thing
Obviously there is more to any successful operation. However, utilising these three steps provides the momentum to act, see some success and be driven to act to acquire more successful results.
What’s the Cost?
In any venture that promises a return, there is a financial cost as well as hours that need to be put in. Adler points out that it can be expected for most network marketing strategies to invest somewhere between $100 and $1,000, but also suggests that this initial investment is often cheaper and provides the potential for more reward than other financial investments, such as purchasing a franchise or other already established business.
Every Knockdown is a Setup for a Comeback
Jordan Adler didn’t take to network marketing one day, invest and the next see a seven figure income. As he details in this book, there were a lot of new projects as well as constant criticism from others who were convinced that he should stop dreaming and wasting his time.
In his endeavours to make money work for him, he did however stumble across groups of people who were doing just that. This minority encouraged him to pursue his dream life and to never stop dreaming big. The result once he found the right avenue to invest in, returned an incredible income over the duration of a few short years.
For those eager to generate a passive income but unsure of how to go about it, Jordan Adler’s Beach Money is well worth the investment. As well as providing insight from someone who’s been there, done that, Adler provides a list of 16 recommended texts to further encourage, enlighten and motivate the future entrepreneur.
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